MEET YU

Staying motivated and focused on your sports goals can be a tough challenge, especially with solo sports. YU is a smart robot that keeps you focused on your sports goals.
It works with a pact that you sign with YU and one or multiple training buddies.
Sports partners get connected and will aim for their individual goals together. YU makes sure they stay focused and will inspire them to motivate each other. YU comes with an app and a browser extension. After the pact is signed, YU will run on personal data it automatically receives.

CONCEPT AND EXECUTION: JOEP & RICK   |   ANIMATIONS: NIELS POPMA  |   PARTNER: CHANGING LIFE HUB

TALK: 24FESTIVAL  |  EXHIBITION: DUTCH DESIGN WEEK 

THE YU PACT

The pact consists of individual goals based on the sports you are practicing and the
amount of time each of you want to train each week. It’s about making an official promise to yourself,
your friends and YU, by doing this you become accountable for your own actions.

YU WILL BECOME PART OF YOUR LIFESTYLE

YU will actually communicate with you when you are at home and send notifications when you’re out.
YU will keep you and your buddies focussed and most importantly, YU inspires you to motivate each other. YU will motivate you when needed and tell you when you’re doing great.